For Shruti Jain, founder of vegetarian food blog The Leaf Bowl, the visual presentation is a fundamental part of experiencing a meal. In an one-of-a-kind function for Verve, she photos a set of six inviting fruit-based totally dishes, shooting the richness of their herbal colors in her trademark minimal fashion
One of the most polarising topics within the culinary world is that of taste as opposed to presentation. And no one understands the significance of cautiously balancing both elements higher than meals blogger Shruti Jain of The Leaf Bowl.
The New Delhi-based graduate in photo layout commenced her weblog handiest last yr, but proudly labels herself a ‘food artist’ nowadays, and rightly so. Her very own one-woman army, Jain no longer best chefs the drool-worthy dishes that brighten up her social media pages, she even styles, composes and pics them. A short scroll via her Instagram profile is enough to tell you that she’s a stickler for the ‘less is greater’ philosophy. Simple and spartan in enchantment, her frames undertake a fab coloration palette, attention on most effective the maximum simple factors and are illuminated totally by using herbal mild.
In this photo essay, she embraces the familiarity of an end result. “Basic components that disappear into the final product but deliver flavor are integral to correct cooking. The beauty of fruits lies in their versatility and capability to convert even the most effective of dishes right into a tremendous meal. Their vibrant tones and varying flavors are perfect for recipes that vary from pies and desserts to salads, cocktails and savory dishes, too,” she expands.
“Food has constantly been an integral a part of who I am. I paintings as a picture designer, however additionally don’t forget myself a food artist because I love the entirety related to food. I have a knack for food styling and pictures, however, the foundation changed into laid at some stage in my time on the National Institute of Fashion Technology, New Delhi. To in addition understand the art and science of cooking, I did a degree course in French patisserie from the Academy of Pastry Arts, Gurugram. My principal intention with The Leaf Bowl is to merge my information in picture layout with my love for food and create something stunning.”
“Nature is my steady supply of idea. The idea continually centers on simplicity and developing with nature.”
“My aesthetic is minimum and natural, focusing on only that that is critical to the body. I experience operating with cooler sun shades — whites, greys, blues, and vegetables. I have best currently started out gambling around with vivid and pastel colorings. My color palette is continually evolving, inside the sense that I am constantly experimenting with new colorings for my backgrounds and props.”
“I admire the work of photographers and meals stylists inclusive of Sanda Vuckovic Pagaimo, Karen Mordechai, Louie Waller and Marieke Verdenius. Platforms like Instagram and Pinterest do a great task of showcasing the works of human beings from across the globe…there’s a lot to analyze, it’s overwhelming! To higher my skill set, I also turn through magazines like Kinfolk and Cereal for idea.”
“I consider that we consume with our eyes first. The visual aesthetic of a dish has a robust effect on the overall experience of playing a meal. Presenting a dish is an artwork in itself and might both raise the experience or have it fall absolutely flat.”
“Going ahead, The Leaf Bowl will goal at specializing inconsiderate imagery and layout content material for food manufacturers, eating places, magazines, cookbooks, and marketers. I would like to collaborate with meals and layout communities and additionally run workshops in styling and images, host gatherings and now and again organize intimate culinary occasions with like-minded humans.”